With more and more people using smartphones, mobile advertising is already trending and growing fast, everyone agrees that mobile is the next big thing. Mobile advertising is ruling the digital marketing and reaching to billions of people across the globe. How about the future? What will the opportunities be in the next year?
Mobile SEO. It's important to have a mobile website, because of the numbers of consumers with different levels of web-enabled phones begin accessing sites. The mobile browsers have different algorithms, so SEO efforts need to be adjusted accordingly.
Measuring success. A lack of POI in mobile advertising is the biggest deterrent for marketers, in order to specifically determine if an advertising campaign was successful, companies will need to use true metrics and analytics in order to determine if their mobile advertising strategies are in line with their business goals.
Touchscreen website developed. Touchscreens offer different user experience than normal mobile. It's means it's time to consider how sites can be developed to meet the needs of consumers who are navigating with their fingertips.
Location based apps. In comparing mobile to other forms of advertising, mobile offers one interesting advantage: the ability to deliver a message to a consumer when the consumer is near a location where a purchase is made. It automatically notifies your friends where you are and where they are and you collect prize badgers, which eventually can be used as coupons. Expect to see more websites and smartphone application that take advantage of location based technology.
More video and TV ads. The advertisers will employ more and more rich media, as phones are able to support streaming video, flash, and advanced capabilities. The consumers are more interesting in these types of ads, this positive experience leads to greater click-through rates, more success for a brand's mobile advertising campaign.
Consolidate of technology. The convergence of camera phones, text messaging, online classified ads, social network and user generated content, but on a mobile basis.
Increased revenue, more ads and cheaper cost. With the mobile increasing rapidly, more and more competition using mobile advertising platforms, cost per click go down, and impressions increasing. With the adoption of the DVR and other recording capabilities, we are now seeing major brands alter their practices to include the mobile medium.
With improved analytics, and mobile specialists the industry is poised for great success. By doing mobile phone advertising, you can have effective branding and exposure to your services or products.
You can find lots of Mobile Advertisings and Mobile Affiliate on Mobile Affiliate Network . You can choose the Mobile CPA Network . It is the path to success in affiliate marketing.
Orignal From: The Future of Mobile Advertising
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